Top Management College in Kolkata | PGDM College in India Praxis
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Program Coverage
First Year
The PGDM is a two-year, full-time program and includes a two-month summer internship program (SIP).
The first-year courses are compulsory for all the students and educate them on the essential functions of business enterprises. In response to the rapidly changing demands of the industry, the first-year curriculum has been re-designed to include courses that address emerging skill areas:
| Business Functions | Soft Skills | Digital Skills |
|---|---|---|
| Economics | Communications | Data Science |
| Finance | Business Ethics | Data Visualization |
| Marketing | Digital Business Management | |
| Human Resources | Fintech | |
| Operations |
Core Courses
Marketing
- Marketing Management 1
- Marketing Management 2
- Marketing Research
- Sales & Salesforce Management
Management Theory
- Business Ethics
- Macroeconomic theory and Policy
- Managerial Economics
- Strategic Management/ Sustainability
- Managerial Communication
Finance
- Business Law
- Cost & Management Accounting
- Financial Management 1
- Financial Management 2
- Financial Reporting & Analysis
- Foundation of Fintech
Data Science
- Data Visualization & Storytelling
- Foundation of Digital Business + IT
- Excel for Managers
Human Resource
- Human Resource Management
- Organizational Behavior
Production Management
- Production and Operations Management 1
- Production and Operations Management 2
Quantitative Techniques
- Quantitative Techniques 1
- Quantitative Techniques 2
Curriculum Design
Curriculum design, delivery, and assessment
The curriculum is designed with the objective of striking a balance between theoretical knowledge, practical understanding and skill development. Praxis collaborates extensively with the industry to fine-tune course content.
Courses are delivered in a combination of classroom lectures, case discussions, labs, and projects by a faculty team with high academic pedigree and substantial industry experience. The classroom is the arena for discussion, debate and presentations – leading to a high-energy learning environment.
Praxis follows a continual assessment process for all its courses using a combination of exams, projects, assignments, quizzes and class participation. Students are assessed for their ability to think rather than learn by rote – as a result, several exams are open-book and open-notes.
Summer Internship Program
The PGDM is a two-year, full-time program and includes a two-month summer internship program (SIP).
At the end of the first year, all the PGDM students pursue a two-month internship with a business enterprise. The Praxis Placement Program invites companies to conduct the campus summer internship selection process and select interns. The internship provides the students first-hand experience of the business world – the application of the principles of business management they have learned over the past year.
Second Year
In the second year, students have the flexibility to specialize in one or more traditional business functions while building expertise in emerging, technology-driven domains. The curriculum is designed to align with evolving industry requirements and enables students to develop deep functional knowledge, digital capabilities, and practical skills relevant to their chosen career paths.
Students can choose from specializations in Marketing, Finance, Human Resource Management, Digital Operations Management, and Business Analytics, along with focused career tracks in high-growth domains. The objective is to help students build expertise in areas that match their interests and aspirations while becoming industry-ready from day one.
Students can choose from specializations in Marketing, Finance, Human Resource Management, Digital Operations Management, and Business Analytics, along with focused career tracks in high-growth domains. The objective is to help students build expertise in areas that match their interests and aspirations while becoming industry-ready from day one.
As organizations increasingly embrace digital technologies, businesses require professionals who can drive transformation, manage digital products, optimize operations, and create seamless customer experiences. The Digital Operations Management specialization equips students with the skills needed to lead business transformation in a digitally connected world.
The curriculum combines management concepts with emerging technologies and emphasizes experiential learning through projects, case studies, and practical applications.
Curriculum Includes
- Digital Transformation
- Digital Marketing
- E-Commerce and Digital Supply Chain
- Digital Product Management
- Industry 4.0 (ERP, Robotics, IoT, Smart Factory)
- Digital Media Analytics
- Cloud Computing Lab
- Data Security & Privacy
In the digital era, Human Resources plays a critical role in enabling organizational agility, talent development, and business transformation. The Human Resource Management specialization prepares students to build future-ready workplaces through strategic talent management, people analytics, and leadership development.
The program focuses on aligning human capital strategies with evolving business needs and digital transformation initiatives.
Curriculum Includes
- Talent Management and Competency-Based Approaches
- Human Resource Information Systems
- HR Analytics for Managers
- Strategic HR for the Digital Age
- Leading by Example
- Advanced Organizational Behaviour
- Environmental, Social & Governance (ESG)
In today's data-driven economy, organizations rely on analytics professionals to transform data into actionable business insights. The Business Analytics specialization equips students with analytical, statistical, and technological capabilities to solve complex business challenges and drive strategic decision-making.
The curriculum blends business understanding with analytical techniques, enabling students to apply data-driven approaches across functions such as marketing, finance, operations, and human resources. Through industry projects, case studies, visualization tools, and emerging technologies, students gain practical experience in leveraging data for business impact.
Students can further deepen their expertise through the Data Science focused career track.
Curriculum Includes
- Foundations of Machine Learning (with GUI Tools)
- Advanced Market Research & Analytics
- Digital Media Analytics
- Data Security & Privacy
- Health / Telecom / Agri Analytics
- Foundations of Relational Database
- Econometrics
- Time Series Analytics
- HR Analytics for Managers
- Cloud Computing Lab
- Data Visualization & Storytelling II
- Introduction to Generative AI
Focused Career Track: Data Science
Data Science is transforming how organizations innovate, optimize operations, understand customers, and create competitive advantage. This focused career track equips students with advanced skills in machine learning, statistical modeling, data engineering, and artificial intelligence, enabling them to build predictive and prescriptive solutions for real-world business problems.
The curriculum emphasizes hands-on learning through practical projects, industry use cases, and a capstone project that integrates the complete analytics lifecycle—from data preparation and model building to deployment and business application.
Curriculum Includes
- Introduction to Machine Learning
- Mathematics for Machine Learning
- RDBMS and Data Warehousing
- Advanced Machine Learning
- Analytics in Finance
- Data Analysis with Spark
- Marketing Analytics
- Model Interpretation
- Multivariate Statistics & Econometrics
- Natural Language Processing
- Time Series Forecasting
- Applied Analytics in Business
- Data Engineering
- Deep Learning
- Model Deployment
- Capstone Project
The Finance Major equips students with a strong foundation in financial management, investment analysis, banking, risk management, and emerging financial technologies. Designed to meet the needs of today's dynamic financial ecosystem, the program develops analytical, strategic, and decision-making capabilities required across financial services, banking, consulting, and corporate finance.
Students can further pursue focused career tracks in Financial Risk Management and Commercial Banking & Project Financing.
Curriculum Includes
- Commercial Banking
- Retail Banking
- Marketing of Financial Services
- Stock Price Prediction and Analysis
- Derivatives
- Financial Statement Analysis
- Project Appraisal and Financing
- Security Analysis & Portfolio Management
- Fixed Income Securities
- Valuation
- Environmental, Social & Governance (ESG)
- Foundations of FinTech
- International Financial Management
- Risk Management
Focused Career Track: Financial Risk Management
Corporations and financial institutions operate in increasingly interconnected and volatile markets, making risk management a critical business function. This focused career track equips students with the knowledge and analytical skills required to identify, assess, and mitigate financial risks while supporting informed decision-making and sustainable growth.
Curriculum Includes
- Derivatives
- Fixed Income Securities
- Financial Statement Analysis
- Risk Management
- International Financial Management
- Stock Price Prediction and Analysis
- Security Analysis & Portfolio Management
- Valuation
Focused Career Track: Commercial Banking & Project Financing
The banking and financial services industry is undergoing rapid transformation driven by technology, digitization, evolving regulations, and changing customer expectations. This focused career track prepares students to understand the cross-functional nature of banking and finance while developing expertise in lending, project evaluation, and financial services management.
Curriculum Includes
- Commercial Banking
- Marketing of Financial Services
- Project Appraisal and Financing
- Security Analysis & Portfolio Management
- Retail Banking
The Marketing Major combines consumer understanding, data-driven decision-making, digital engagement, and brand-building expertise. Students develop the skills required to create impactful customer experiences, manage brands, drive growth, and build effective marketing strategies across traditional and digital channels.
Students can further deepen their expertise through the Consumer Insights & Market Intelligence focused career track.
Curriculum Includes
- Advanced Market Research & Analytics
- Consumer Behaviour
- Retail Management
- Digital Marketing
- Sales and Distribution Management
- Marketing of Financial Services
- Business-to-Business Marketing & Sales
- Product and Brand Management
- Digital Media Analytics
- Integrated Marketing Communication
Focused Career Track: Consumer Insights & Market Intelligence
Understanding consumer behaviour and interpreting market signals are critical to building successful products, brands, and business strategies. This focused career track integrates marketing, analytics, technology, and business strategy to help students uncover customer needs, identify market opportunities, and transform data into actionable insights.
Curriculum Includes
- Advanced Market Research & Analytics
- Digital Marketing
- Digital Product Management
- Product and Brand Management
- Consumer Behaviour
- Digital Media Analytics
- Integrated Marketing Communication