Program Coverage
A two-year curriculum that builds your ability to understand businesses, solve complex problems, make sound decisions and lead people—with the AI fluency and human judgment to succeed in a changing world.
Two Years. Five Specializations. One Transformative Journey.
Program Coverage PGDM | First Year
Building Your Foundation
A common first-year curriculum helps you understand how businesses work and how decisions across functions connect. It builds your analytical ability, digital fluency and managerial perspective, preparing you to make informed decisions and move into your chosen specialization.
Business Functions
Soft Skills
Digital Skills
First-Year Curriculum Core Courses
Marketing
- Marketing Management 1 & 2
- Market Research
- Sales & Salesforce Management
Management Theory
- Business Ethics
- Macroeconomic Theory & Policy
- Managerial Economics
- Strategic Management & Sustainability
- Managerial Communication
Finance
- Business Law
- Cost & Management Accounting
- Financial Management 1 & 2
- Financial Reporting & Analysis
Data Science
- Data Visualization & Storytelling 1
- Foundations of IT & Digital Business
- Excel for Managers
- Prompt Engineering for Generative AI
Human Resource
- Human Resource Management
- Organizational Behavior
Production Management
- Production & Operations Management 1 & 2
Quantitative Techniques
- Quantitative Techniques 1 & 2
Program Coverage PGDM | Second Year
Choose Your Edge. Specialise with Purpose.
Year 2 is where generalists become specialists. Pick a domain, own it — and graduate industry-ready from day one.
How it works
In Year 2, the classroom meets the career. Students choose from five specializations and optional focused career tracks — each designed in close consultation with industry to reflect what employers actually want.
The result: graduates who enter the workforce with depth, direction, and a decisive advantage.
Specializations — click to explore
01 Marketing Build Brands. Drive Growth. Own the Market.
Students develop mastery across consumer insight, digital engagement, brand strategy, and data-driven marketing — preparing them to lead across both traditional and digital channels.
Programs/ Courses
- Consumer Behaviour
- Digital Marketing
- Product & Brand Management
- Retail Management
- Integrated Marketing Communication
- Advanced Market Research & Analytics
- B2B Marketing & Sales
- Sales & Distribution of Digital Products & Services
- Digital Product Management & Analytics
- Sales & Distribution Management
- Marketing of Financial Services
Roles You Can Target
- Brand Manager
- Digital Marketing Manager
- Market Research Analyst
- Product Manager
- Media Planner
- Sales Manager
- Category Manager
02 Finance Analyse Risk. Manage Capital. Shape Financial Strategy.
A rigorous blend of investment analysis, banking, valuation, FinTech, and ESG — built for roles in financial services, corporate finance, and consulting.
Programs/ Courses
- Marketing of Financial Services
- Financial Statement Analysis & Valuation
- Stock Price Prediction & Analysis
- Commercial & Retail Banking
- Econometrics
- Project Appraisal & Financing
- Time Series & Forecasting
- Governance in Environment, Social & Governance
- Banking & Risk Management
- Introduction to Insurance
- Risk Management
- Derivatives
- Fixed Income Securities
- Security Analysis & Portfolio Management
- Foundations of Fintech
- International Financial Management
Roles You Can Target
- Financial Consultant
- Investment Analyst
- Risk Manager
- Valuation Associate
- Credit Analyst
- Equity Research Analyst
- Corporate Finance Associate
- Portfolio Manager
- Commercial Banker
- Wealth Manager
03 Human Resource Management Lead People. Enable Performance. Future-Proof Organizations.
HR is no longer just people management — it is a strategic transformation. This specialization prepares students for the new age of people analytics, digital HR, and purpose-led leadership.
Programs/ Courses
- HR Analytics for Managers
- Talent Management & Competency based approaches
- Industrial Relations & Labour Laws
- Leading by Example
- Advanced Topics in Organizational Behaviour
- Human Resource Information Systems
- Environmental, Social & Governance
- Strategic HR for Digital Age
Roles You Can Target
- HR Business Partner
- Talent Acquisition Lead
- L&D Manager
- People Analytics Specialist
- DEI Manager
- HR Consultant
- OD Manager
04 Business Analytics Turn Data Into Decisions. At Scale.
From machine learning to econometrics, this specialization trains students to drive analytics-powered strategy across finance, marketing, operations, and HR.
Programs/ Courses
- Data Visualization & Storytelling 2
- Advanced Market Research & Analytics
- Introduction to Machine Learning
- Foundations of Relational Database
- Econometrics
- Foundations of Data Science 1
- Foundations of Data Science 2
- AI for Managers
- Time Series & Forecasting
- HR Analytics for Managers
- Managing Digital Business & Industry 5.0
- Deep Learning
- Applied Analytics in Business
Roles You Can Target
- Business Analyst
- Data Analyst / Business Intelligence Analyst
- Marketing / Customer Insights Analyst
- Financial / Risk Analyst Operations / Supply Chain Analyst
- HR / People Analytics Analyst
- Analytics Consultant
05 Operations Management Lead Digital Transformation. End to End.
Designed for the intersection of technology and business operations — from e-commerce and supply chain to Industry 4.0 and digital product management.
Programs/ Courses
- Supply Chain & Logistics Management
- Production Planning & Control
- Scrum Master (PMI Certified)
- Digital Product Management & Analytics
- Lean Six Sigma Green Belt (PMI Certified)
- Ecommerce Business Management
- Service Operations Management
- Managing Digital Business & Industry 5.0
Roles You Can Target
- Product Manager
- Digital Transformation Lead
- Operations Manager
- Supply Chain Analyst
- E-Commerce Manager
- Business Technology Analyst
Important information about the Praxis PGDM.
Program equivalence, accreditation, analytics focus, learning support, technology requirements and other key programme-related information.
Is the Praxis PGDM equivalent to an MBA?
What is the difference between an MBA and a PGDM?
Is Praxis Business School NAAC accredited?
What makes the PGDM at Praxis different from other programs?
What are the unique features and opportunities that set the program apart?
How does Praxis compare with ISB or IIM for analytics programmes?
Is Praxis Business School good for AI and analytics careers?
Why is Praxis known for data science and analytics in India?
What is the ROI of the Praxis PGDM programme?
Is it an offline or online program?
What specializations does Praxis offer in Business Analytics?
Does the college provide study materials?
- Level 1: Yes — through the Learning Management System (LMS), giving students access to essential study materials anytime.
- Level 2: The Praxis Library houses over 1,700 books (114 new titles added recently) and gives access to five major e-databases — J-Gate, DOAJ, DOAB, NDLI, and Statista — including 27,000+ international journals via J-Gate (10 from Sage Publications).