Time as a motivating factor!

What motivates a person most? If you put your faith in Hollywood or Bollywood films, it’s always (not very insane) amounts of money. Characters, usually the evil ones, are willing to go through convoluted schemes (and the consequent danger of bodily harm) to get their hands on the prize – which more often than notRead More

Pokémon Go (and get me more business)!

Pokémon, a media franchise that enamoured an entire generation of kids. And let’s face it, adults too. The franchise was created by Satoshi Tajiri in 1995 and was created as a pair of video games for Game Boy. It was then adapted into films and an animated series and has recently come a full circleRead More

Marketing Managed: Jaguar solemnly swears to blow your mind!

Virtual Reality (VR) is the next big thing. It’s supposed to change the way you look at entertainment, quite literally! Watching the telly or gaming on your Playstation might be fun and immersive but wait till you strap on a headset and have an overwhelming experience of simulate reality. Check out some of the availableRead More

Mythbusting: The Importance of Facts – Viral Bill Gates Memes.

William Henry Gates III, the founder of Microsoft, billionaire, philanthropist and according to the internet, a stingy tipper. He is also regularly hailed as a ‘drop out icon’, that he managed to succeed despite being a drop out. We here would like to point out a few obvious things in the interest of education andRead More

The Champions of the World

An unfancied band of underdogs walked out on to the hallowed field on a late June morning almost three decades ago. Their actions for the next few hours on that day dictated the sporting future of their nation. No one thought that the Windies streak of consecutive world cup wins was going to end thatRead More

Business Plans Made Easy

So you want to be an entrepreneur. Amazing! But what will you be selling? Here’s an idea, you need to start with an idea. Great. Now that we have got that out of the way, we only need to get you some money; check your wallet why don’t you and while you are at it,Read More

Fevicol ka advert hain… bhoologe nahin!

Pidilite is an Indian company, formed in 1959 and is the largest adhesive manufacturer in India. Although it produces other products like art materials, constructional chemicals and industrial chemicals it is most widely known for its Fevicol brand. Fevicol was also launched in 1959 and was marketed as an easy to use glue and isRead More

9 Must-Have Skills You Need to Become a Data Scientist

This blog by Mirko Krivanek can can be found here. Usually I tend to criticize this type of articles, but in this case I agree pretty much agree with BurtchWorks, the author of this article, even though the article is more than 6 months old. Note that BurtchWorks is a recruiting firm that recently postedRead More

Bond with a difference!

The name’s Bond, James Bond! A line that is as iconic as the character, a line that has launched a thousand ships an entire franchise of films and a line that has been spoken by some of the most famous faces in Hollywood. And the specific franchise has an estimated worth of $20 billion.Read More

So you are a fictional character and you need a job?

So for some odd reason you are suddenly a fictional character? Fear not, because armed with your MBA qualifications and your astute understanding of the business world you are sure to land yourself a job and build a career until you figure out a way to become real again. Here’s our helpful list of companiesRead More