The Indian Industry has, over the past few years, witnessed a sea change in the way businesses are run. As businesses try to reach out to ever-increasing numbers of customers, both nationally and globally, they become larger and more complex. Managing this scale and complexity requires a structured approach and trained business professionals who can deliver results. There is a substantial gap between the demand and supply of adequately qualified management personnel in the country-industry today finds it very difficult to get individuals who have the required business acumen, the man-management skills and are, at the same time, practical, committed and ethical.

Praxis is an initiative to build a resource-base that can deliver 'industry-ready' managers. With its 3-decade-long experience in the management education domain, IMS has deep insight into the requirements of the two key stakeholders-the students and the industry. We have tried to leverage this understanding to build an institution that imparts the knowledge and skills that the industry wants, and not necessarily what the academia has so far been comfortable with. At the core of the Praxis philosophy lies industry interface, which ensures that the students at Praxis become contributors in organizations from day one.

In my opinion, the strength of Praxis stems principally from the quality of its academic program, which includes a contemporary, industry-facing pedagogy, developed and delivered in partnership with the industry by a high-profile faculty team that possesses a rare blend of significant corporate and academic experience.

Creating a symbiotic relationship between learning and creative applicability of that learning is fundamental to building a great institution. The Praxis campus has been designed to include seamless networking and library resources, which contribute to this environment of rigorous learning. Technology is used extensively and creatively to make the learning environment support the philosophy of collaborative enquiry and research.

I invite you to participate in this environment of learning and become drivers of future growth - come and "Celebrate Your Worth."

Best wishes

Kamlesh Sajnani, Managing Director - IMS

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